Pre-Launch Built for every local service business — HVAC, plumbing, roofing, electrical, dental, med spa, contractors, landscaping, auto repair, fitness & more. Launching May 15, 2026 (or sooner) · waitlist gets 30 days free. Join the Waitlist →
How It Works Meta Integration Features Pricing Join Beta — It's Free →
⚡ Pre-Launch · Waitlist open to every local business

Your Ads Should Sound Like You.
Now They Finally Will.

LocalSpark writes your video script, walks you through filming, edits your footage into a high-performing ad, and launches it on Facebook & Instagram — automatically. Launching May 15, 2026 (or sooner). Get on the waitlist and we'll email you the moment it's live — plus 30 days free for everyone on the list.

🚀 Launching May 15, 2026 (or sooner)
✅ 30 days free for waitlist
🔒 No credit card required
Caitlin McCall

Caitlin McCall

Founder, LocalSpark
7 years · McCall Digital Marketing

"I built this because local businesses deserve ads that sound human — not like they were written by a robot hired by a corporation."

1
Set up your brand profile
✓
2
Choose from 3 custom video scripts
✓
3
Record on your phone
✓
4
Pick from 3 edited ad versions
✓
5
Ad launches on Facebook + Instagram
✓
📘 Meta Marketing API Integration
🎬 Real Humans. Real Faces. Real Results.
🎯 Local Targeting Done For You
✅ You Approve Every Step
⭐ Google & Yelp Review Management
Caitlin McCall, Founder of LocalSpark
7 Years Running Paid Ads
Why I Built This

After 7 Years Running a Marketing Agency, I Got Tired of Watching Local Businesses Get Burned.

"The agencies take your money and deliver generic ads that could belong to anyone. Your face isn't in them. Your voice isn't in them. And they wonder why nobody clicks."

I ran paid ad campaigns for local service businesses — HVAC companies, plumbers, roofers, med spas — for seven years. And I kept seeing the same thing: the creative was the missing piece. Agencies would set up targeting and hand you a blank stare when you asked about the actual video or the copy.

So I built LocalSpark. One platform that writes the script, walks you through filming, edits the video, and launches the ad. Your face on the ad. Your voice in the script. Your phone does the filming. That's it.

📍 West Palm Beach, FL
📱 Meta Marketing API Certified
🏆 7 Years in Paid Ads
Caitlin McCall
Founder, LocalSpark & McCall Digital Marketing
The Problem

The Way Most Local Businesses Run Ads Is Broken.

Most paid ad "experts" won't touch your creative. They'll build the campaign, set the targeting — and leave you with stock photos and a monthly report you can barely read. I saw it for seven years. It's why I built this.

🧩

Creative and ads are completely disconnected

Your ad agency blames the creative. Your videographer doesn't know what converts. Nobody's accountable for the whole thing working together.

💸

You're paying agency prices for half the work

$2,000–$4,000/month for slow turnarounds, generic stock visuals, and a monthly report that tells you nothing actionable.

😶

Nobody's face is on the ads

People hire people they know and like. Your face — or your team's — should be in every ad. Stock images don't build that trust.

✅ LocalSpark fixes all three of these.

Script → Film → Edit → Launch → Reviews. One platform. You stay in control at every single step — and your face is the star of every campaign.

"

"I built LocalSpark because I was tired of watching great local businesses get ripped off by agencies that only do half the job. Creative isn't a bonus — it's the whole game."

CM
Caitlin McCall
Founder · LocalSpark & McCall Digital Marketing
What our beta users are saying:
"First time in years I actually feel like my ads represent who I am." — HVAC owner, Tampa FL
"I filmed everything on my iPhone in 20 minutes. The edited version looked professional." — Plumber, West Palm Beach FL
How It Works

From Brand Profile to Live Ad.
You Control Every Step.

No design skills. No video crew. No ad manager account. Just you on your phone — and LocalSpark handles the rest.

🎨

Set Up Your Brand Profile

Tell us your business name, logo, services, service area, and brand voice. Takes about 10 minutes — and you'll never have to do it again.

One-time setup
📝

Receive 3 Video Scripts

We write 3 scroll-stopping, polarizing scripts tailored to your service, your market, and your voice. Pick your favorite — or ask for a revision.

You choose the final
🎬

Record on Your Phone

We walk you through exactly how to film — lighting, framing, energy. No ring light required. Just you (or a team member) being real on camera. That's what converts.

Filming guide included
✂️

Get 3 Branded Video Versions

We edit your footage into 3 high-performing ad versions — your brand colors, captions, logo, music. Pick your favorite. Done.

You choose the final
🚀

Ad Launches Automatically

LocalSpark connects to Meta's Marketing API and publishes your campaign on Facebook and Instagram — audience, budget, schedule, all set for your local market.

Fully automated
⭐

Manage Your Reviews Too

Monitor and respond to Google and Yelp reviews from the same dashboard. Auto-send review requests after jobs. AI-drafted responses in one click.

Add-on available
🔗 Live Integration — Coming Next
Meta Marketing API

Your Ad Launches on Facebook & Instagram Without You Touching Ads Manager.

LocalSpark connects directly to Meta's official Marketing API — the same infrastructure Facebook uses for enterprise advertisers. Once your ad is ready, we handle every technical step of publishing it to your audience.

📡
Direct API Connection

No third-party middlemen. We authenticate with Meta directly using official OAuth — secure, reliable, and built to Meta's own standards.

🎯
Local Targeting Set Up For You

We configure your audience by zip code, radius, demographics, and interests — all optimized for local service businesses in your market.

📊
Real-Time Performance Data

Spend, reach, leads, and cost per result — pulled live from Meta and displayed in your LocalSpark dashboard every day.

🔒
You Stay in Full Control

You can pause, adjust, or pull your ad at any time. LocalSpark never spends more than your approved budget — ever.

Meta API Permissions We Use
ads_management ads_read business_management pages_read_engagement instagram_basic
How Your Ad Gets Launched
📝
You Approve Your Video Ad

Choose your script, film it, pick your favorite edit

›
↓
🔐
LocalSpark Authenticates with Meta

Secure OAuth 2.0 — your credentials never leave Meta

›
↓
🏗️
Campaign Built Automatically

Audience, budget, creative, placements — all configured

›
↓
🚀
Ad Published via Meta API

Goes live on both platforms simultaneously

›
📘 Facebook Ads
📸 Instagram Ads
Integration in development — beta users get early access first
3×
Higher engagement on video ads with real people vs. stock imagery
73%
Of consumers more likely to hire a local business they've seen on video
$26
Average cost per lead for LocalSpark home service campaigns
8.5×
Average return on ad spend across beta campaigns
Our Philosophy

People Buy From People.
Not From Stock Photos.

After years of running paid ad campaigns, the data is clear: when a real human face — your face, or your team's — shows up in an ad, everything performs better. LocalSpark is built around getting you on camera.

✓

Scripts your team can actually say. No corporate jargon. Real language that sounds like you and speaks directly to your customer.

✓

Film it on your phone. You don't need a production crew. A 60-second authentic video beats a polished commercial every time.

✓

You have a say at every step. Three scripts, three video versions — you pick what goes out. Your brand, your voice, your call.

✓

We handle everything after you hit record. Editing, branding, ad setup, targeting, launch — fully automated so you can get back to work.

Everything Included

One Tool. Start to Finish.

Every piece of a winning ad campaign — connected, automated, and designed for real local service businesses.

📝

AI Script Writing

3 scroll-stopping video scripts per campaign — written for your specific service, your market, and your brand voice. You pick the one that feels right.

🎬

Filming Best-Practice Guide

Step-by-step instructions for recording on your phone — lighting, framing, energy, pacing. Professional results without professional equipment.

✂️

AI Video Editing

Upload your raw footage and receive 3 fully edited, branded video ad versions — captions, your logo, brand colors, background music.

🎯

Automated Ad Launch

LocalSpark connects to Meta's Marketing API and launches your campaign on Facebook and Instagram — audience, budget, scheduling, all done for you.

📊

Performance Dashboard

Leads, cost per lead, spend, and reach — in one clean dashboard. Weekly performance reports delivered to your inbox every Monday.

🔄

Ad Variation Testing

Run multiple ad versions at once. LocalSpark automatically identifies which creative performs best and pauses the underperformers.

⭐

Review Management (Add-On)

Monitor and respond to Google and Yelp reviews from your LocalSpark dashboard. Get instant alerts and AI-drafted responses in one click.

💬

Automated Review Requests

Automatically send SMS review requests after each job. Proven to increase your review volume by 3–5× with zero manual effort.

🏠

Built for Local Service Businesses

Every template, script style, and targeting preset is optimized for HVAC, plumbing, roofing, electrical, dental, med spas, and more.

Pricing

A Fraction of What Agencies Charge.
Everything They Don't Do.

No hidden fees. No long-term contracts. Cancel any time. Save 20% with annual billing.

Starter
For solo contractors and single-location businesses just getting started with video ads.
$297/mo
or $2,970/year — save $594
  • 3 video scripts per campaign
  • AI video editing (3 versions)
  • Filming best-practice guide
  • Facebook + Instagram ad launch
  • 1 business location
  • 50 ad creative sets/month
  • Performance dashboard
  • Chat support (AI + human)
  • Review management
  • Multi-location support
Get Started →
Most Popular
Professional
The complete solution for growing local service businesses ready to dominate their market.
$497/mo
or $4,970/year — save $994
  • Everything in Starter
  • 3 business locations
  • 150 ad creative sets/month
  • Video ad generation
  • Review management (Google + Yelp)
  • Automated SMS review requests
  • AI-drafted review responses
  • A/B ad testing automation
  • Weekly performance reports
  • Priority support
Get Started →
Agency
For marketing agencies and multi-location businesses that need unlimited scale.
$997/mo
or $9,970/year — save $1,994
  • Everything in Professional
  • Unlimited locations
  • Unlimited ad creative sets
  • White-label dashboard option
  • Client management portal
  • API access
  • Dedicated onboarding call
  • Priority chat + phone support
  • Custom industry templates
  • Bulk campaign management
Contact Us →

🔒 All plans include a 14-day money-back guarantee. No contracts. Cancel anytime.

⚡ Pre-Launch Waitlist · Open to Every Local Business

Get on the List. Be the First In When LocalSpark Goes Live.

We're putting the final polish on LocalSpark and going live by May 15, 2026 — likely sooner. Every local service business on this list gets a personal email from me the day it's ready, plus the founding-customer perks below. No payment now. No spam. Just a heads-up the moment you can start.

Personal email from Caitlin the day the tool is live
30 days of Professional plan — completely free
Lifetime 30% discount locked in when you convert
Direct line to Caitlin and the founding team
Open to every local service business — not just the obvious ones
Launching May 15, 2026 (or sooner) · 30 days free for waitlist
Join the Pre-Launch Waitlist
Drop your details — we'll email you the moment LocalSpark is live. Everyone on this list gets 30 days of the Professional plan free.

No payment now. No spam, ever. By submitting, you agree to our Privacy Policy and Terms.

FAQ

Questions? I've Got Answers.

Real questions from real business owners. If yours isn't here, hit the chat button in the corner — our AI is on 24/7 and a real person is always one click away.

Do I need to know anything about running Facebook ads? ▾
Nope. That's the whole point. LocalSpark handles every technical aspect of setting up and launching your campaign — audience targeting, placements, budgeting, creative upload — all via Meta's Marketing API. You just approve the ad before it goes live.
What kind of video do I need to film? ▾
Just you (or someone on your team) on your phone, following the script we give you. We provide a step-by-step filming guide covering lighting, framing, delivery, and timing. Most users film their raw footage in under 30 minutes. You don't need any special equipment — a newer smartphone is all it takes.
What exactly does "3 video versions" mean? ▾
After you upload your raw footage, our system edits it three different ways — different cuts, pacing, captions, and hooks. Each version is fully branded with your logo, colors, and music. You review all three and choose which one gets launched as your ad. You always have the final say.
How does LocalSpark connect to my Facebook and Instagram? ▾
We use Meta's official Marketing API with secure OAuth 2.0 authentication — the same method used by major enterprise platforms. We only request the permissions needed to run and monitor your ads. You can revoke access at any time, and we never access your personal Facebook data.
What if I don't like any of the three scripts? ▾
No problem. You can request a revision and we'll generate a new set of scripts. We want you to feel genuinely good about what's going out under your name — so we won't rush you. Beta users also get a direct line to provide feedback on scripts before finalizing.
How is this different from hiring a marketing agency? ▾
A typical agency charges $2,000–$4,000/month and handles the campaign targeting — but usually won't touch your creative (the script and video). You're left to figure that out yourself. LocalSpark does both for a fraction of the price, and puts your actual face in the ad instead of generic stock photos.
Is the beta really free? ▾
Yes — 30 days of the Professional plan, completely free. No credit card required to apply. At the end of your beta period, you'll have the option to continue at a lifetime discounted rate. There's no pressure, and no automatic charges.
✅ You're on the waitlist! We'll email you the moment LocalSpark is live.